Extracting Video Performance Data from Douyin and iQIYI

In the fast-evolving world of digital entertainment, understanding content performance is no longer optional—it's essential for marketers, content creators, and analysts. Platforms like Douyin and iQIYI dominate China’s video streaming market, each offering unique engagement patterns, content types, and user demographics. Extracting video performance data from Douyin and iQIYI allows brands to capture actionable insights and stay ahead of trends.

By tracking and analyzing key metrics, businesses can understand audience behavior and content effectiveness. Comparing entertainment analytics from Douyin and iQIYI helps identify differences in engagement, content retention, and platform-specific consumption patterns, enabling more targeted and effective campaign strategies.